Troy Strawberry Festival logo series
40+ years ago a small group of community minded individuals gathered to organize a festival focused on providing the non-profit organizations of Troy and Miami County an opportunity to raise funds. As the center of Ohio’s strawberry production, Troy became the host of a yearly Strawberry Festival held the 1st full weekend of June.
The festival encompasses two full days of strawberry salsa, chocolate covered strawberries, strawberry bbq sauce, strawberry donuts and much more!
Each year the Troy Strawberry Festival General Chairperson selects a unique theme for the festival. In 2014, festival Chairperson Kathi Roetter chose the theme Home. Grown. Berries. The goal: to create a logo reminiscent of a camping badge with inspiration springing from the Gentlemen of the Road Stopover Tour hosted in Troy, Ohio in 2013.
Unique to the 2014 Troy Strawberry Festival was the expansion of the themed logo into a series promoting several events which took place over the course of the festival weekend.
I served as the lead Graphic Designer for the 2014 Troy Strawberry Festival logo series.
Client: Troy Strawberry Festival